What is So Fake Vegan?

So Fake Vegan is a lifestyle brand celebrating style, sustainability, and the spirit of "vegan adjacency." It’s for anyone exploring dairy-free, meat-free, or plant-based options without fully committing to veganism. We offer stylish merchandise, like high-quality hoodies and unique stickers, for a community that values flexibility and individuality.

How did So Fake Vegan begin?

It started as my personal journey to improve my health and tackle acne flare-ups. At 23, I began exploring dairy-free and meat-free options, documenting my foodie adventures on Instagram. Over time, it grew into a community, and during the pandemic, it evolved into a lifestyle brand blending food, fashion, and sustainability.

Why the name "So Fake Vegan"?

The name reflects my playful approach to dietary choices. I embraced aspects of veganism—dairy-free and meat-free alternatives—while still enjoying seafood and occasional treats. It’s about rejecting rigid labels and celebrating a more flexible, inclusive lifestyle.

What does "vegan adjacency" mean?

"Vegan adjacency" means incorporating elements of a vegan lifestyle—like eating dairy-free or meat-free—without fully committing to veganism. So Fake Vegan embraces this balance, encouraging exploration and diversity without judgment.

How can I support or join So Fake Vegan?

Shop our stylish merchandise, follow us on Instagram for updates and inspiration, and share your So Fake Vegan moments with the community. Your support helps grow our brand and spread the joy of living a sustainable, stylish, and flexible life.